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Marketing designer for Australia's leading startups

I work with leading tech companies in Australia and abroad to deliver on-brand graphic and web design from a strategic, revenue-generating lens, to boost customer growth.

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Engaging high-converting visuals that enhance brand presence

Proven success with brand development and design systems for fintech, cybersecurity, global firms, and design software. Data-driven approach, where creative meets commercial goals.

Insicon Cyber

Insicon Cyber rebrands and repositions for expansion of security operations centre, and extension of cybersecurity services to New Zealand.  
Branding
Pitch decks
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Henley & Partners publication.

Henley & Partners

Report containing 9 essays, rich infographics, and stunning imagery depicting environmental solutions to problems faced by climate-vulnerable island nations.
Publication
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ProcurePro white paper

ProcurePro

Collaborated with key stakeholders to implement design system for fast-growing contech scaling to the UK. Conducted design audit of company-wide sales and marketing collateral for template redesign, tutorial and documentation on design management to streamline design workflows.
Design audit
Web design
White paper
Pitch decks
Video editing
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Lyssna sales enablement assets.

Lyssna

Never been done before sales enablement assets for Lyssna user research platform, straight from a brand refresh.
Sales collateral
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KeyPay

Solo marketing designer for Australia's first cloud payroll software. Employment Hero reached $1B valuation after the acquisition of KeyPay.
Web design
Digital ads & optimisation
Social media templates
Sales & marketing collateral
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Braeside website.

Braeside

Website and supporting marketing collateral for Braeside, a historic Queensland estate with a 1,000 acres of immaculate gardens, luxury accomodation, and authentic country farm life.
Web design
Brochure
Email templates
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Paytron website.

Paytron

Small marketing team positions AP startup for acquisition in 1 year by OFX.
Web design
Digital ads & optimisation
Social media templates
Sales & marketing collateral
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Click + Scroll

Co-founder of tech marketing podcast, based on the Sunshine Coast, Australia.
Branding
Strategy
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Marketing design

Sales & marketing collateral to empower your marketing team

User-friendly, on-brand custom templates, branded pitch decks, presentations, reports, company brochures, one pagers and white papers.

Marketing design consulting on brand strategy, scaling design (region expansion), design audits (company-wide collateral, website and social presence).

Coaching and training to bring design skills in-house.

ProcurePro events banner.
Axel Sukianto, Founder of Generate
Graphic design

Branding, event & promotional campaign collateral

All-in-one designer for strategy, brand identity and templates. Signage, takeaways, brochures, landing pages and social assets.

Easy communication, timely delivery

High-quality, on-brand execution

Strategic partner focused on growth

Web design

Data-driven website design, redesign & optimisation

I work in Figma using Design Systems to design high-converting websites to scale startups, so marketing teams can build the pages they need.

Website design

A/B testing, UI/UX, website audits, Webflow and Relume builds, animations in Jitter

Supporting assets

Video editing, Hubspot email templates, ad creatives

ProcurePro website.
about

Design partner for marketers & founders

I’m most valuable when I’m embedded in more than one project across clients.

For agencies, it means I can work seamlessly across clients, offering services from graphic to web design and with a deep understanding of tech and implementation.

For founders, I can help scale design across multiple companies and brands with sub brands.

Helping marketing consultants with design

Unlock the design function and deliver superior results to win clients and drive more revenue from existing clients.

Christine Lo, Marketing Designer based on the Sunshine Coast.

All-in-one agency for marketing assets using proven methods

From a former solo in-house marketing designer behind companies that have been acquired by Employment Hero and OFX, and co-founder of the Click + Scroll marketing podcast.

Click + Scroll marketing podcast behind the scenes.

Working with founders to scale design in tech startups

Obsessed with building brands, and helping businesses grow. Business-fluent designer who understands the challenges of scaling, from MVP to IPO.

I help marketing teams scale their content efforts, and support founders when it comes to taking their startup to the next phase (investment decks, mockups for pitching).

Streamlining the design process with DesignOps, cross-team collaboration and creative team leadership.

Eagranie Yuh speaking at Generate Summit.
How I work

Project timeline

Project durations vary based on complexity. Below is a guideline on the process.

Contact
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Intro

Share your brief, book on an intro call and I can provide an estimated quote.

Discovery call

Client shares assets, clarifies the brief and delivery expectations. Planning workshop to execute the project, troubleshoot any roadblocks before they happen.

First draft

Once estimated timelines are established, I present the first draft via Loom explainer and client shares feedback.

Revisions

2 rounds of revisions are included, otherwise fees incur. I provide regular check-ins and ask clarifying questions to ensure we are on the same page.

Final delivery

Final asset delivery and optional walkthrough or training is provided to ensure brand governance (if applicable).

FAQs

Most commonly asked questions from clients who want to work with me.

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What do you offer?

I offer graphic and web design services from a strategic, consulting background. From website design and optimisation, to graphic design for marketing and sales collateral, social media templates, and video editing.

Who are your ideal clients?

Tech startups and scaleups who need a marketing designer for revenue-generating asset creation such as pitch decks and sales collateral one pagers.

Companies who need a reliable designer for event and promotional campaigns to deliver high-performing, on-brand design within specific timelines.

Marketing consultants who benefit from a strategic partner to execute and guide the design function to offer their clients, specialising in problem-solving design blocks.

What’s the difference between you and other design agencies?

My background and success in startups and tech is rare. Not all graphic designers have experience in all aspects of design from when a business is small startup to a global tech unicorn.  

I work closely with founders and marketers to grow businesses. I understand tech and the bigger picture of how it fits together.

I hold tangential industry insights and audience empathy which help me produce high-quality work with that makes real impact.

I know how to think strategically to get things done, on time, on budget, and producing the results that scale businesses.

How does your process work?

I request a detailed brief with the scope of the project. We have 30 minute discovery call. I will quote and provide estimated timelines.

We book a kick-off call, all assets are provided from the client, and the project starts once the 50% deposit is paid. 2 rounds of revisions are included, with regular check-ins along the way (Loom explainers, clarifying questions via Slack or email). Once final assets are delivered, the final 50% payment invoice is issued.

Are you available for work?

Yes, I'm always open to receiving a brief and assessing my capacity. Please contact me for more info. I will respond in 1-2 business days.

Branding projects - 3 month lead time
Website design projects - 2 month lead time
Other collateral - at least 2-4 week lead time

I take 1-2 larger projects per month, working in sprints, while servicing existing clients on a retainer basis.

What's your pricing?

I offer value-based pricing for projects. Please contact me for more info.

How do your coaching services work?

I coach marketers, designers and founders to help them design, think strategically about design, produce marketing assets, and help execute campaigns.

It enables teams to remove marketing bottlenecks, reduce outsourcing costs by building internal design capability, strengthen skills through ongoing training, and gain the accountability needed to consistently move business goals forward.

Interested in working together?

Contact me

Interested in my design services, strategic partnerships or coaching?
Provide a basic brief and I'll respond in 1-2 business days.

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